Fortified Fructis Damage Eraser Shampoo with Amla Oil Extract and Phytokeratin, plant-based amino acids similar to those naturally found in hair, helps rebuild strength from root to tip to intensely repair damage from daily brushing, heat styling, repeated coloring or chemical treatments. Phytokeratin is a trademark of Lonza or its affiliates.
Hair is almost entirely made up of protein, which gives hair its strength. All New, paraben-free Fructis formulas with Active Fruit Protein, an exclusive combination of citrus protein, Vitamins B3 & B6, fruit & plant-derived extracts and strengthening conditioners, are designed for healthier, stronger hair.
- Damage repair in 1 use with Damage Eraser shampoo, conditioner and leave-in treatment
- Shampoo for distressed, damaged hair with Amla Oil Extract
- Fortified formula helps rebuild strength to intensely repair damage from daily brushing, repeated coloring or chemical treatments





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