Gentle, plant-infused shampoo helps protect color by preventing fading.* Extend the vibrance of color-treated hair. This gentle plant-infused shampoo helps do what harsher cleansers can’t – resist fading.
– Keeps hair color vibrant longer*
– Gently cleanses without stripping color-treated hair, helping keep hair color vibrant longer
– Leaves hair silky, soft and shiny, when used with color conserve conditioner
*When using the color conserve shampoo and conditioner system.
Aveda’s own pure-fume aroma with certified organic lavender, geranium, grapefruit and other pure flower and plant essences.
Usage:
Massage into wet hair and scalp. Rinse. Follow with color conserve conditioner. Start with Aveda hair color.





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